A client from Cabo Verde wanted to launch a new brand of sunflower oil that had some Portugality to it. We inspired ourselves in Lisbon’s ancient name, Olisipo, and created Sipo. For Sipo we designed the packaging, in-store displays, vertical billboards, and digital materials for social media.
To complement the brand’s name and blend it with the contents of the bottle, we included a transparent drop right next to it. The label around the bottle provides nutritional information in five different languages.